I came across this this morning, and thought I should share the info. This is troubling to me as I am one of those that tries to support "Good Causes", and make purchases & donations to that support research many of the crippling & deadly diseaces in the world. To me the following is disturbing, and disapointing to say the least.
"Are companies exploiting breast cancer campaign?"
""not everything is coming up roses. Some breast-cancer advocates, patients and survivors are questioning whether the pink-ribbon movement has gone too far, with companies seeking higher sales from cause-related packaging without pledging much -- if anything -- in return. It's left up to shoppers to read the labels on pink-packaged products and determine whether their purchase will actually help a breast-cancer charity or foundation, they say.
"If the label says, 'Money will go to support breast cancer,' well, what does that mean?" says Barbara Brenner, the executive director of advocacy group Breast Cancer Action. "If it says it will support breast cancer awareness without being specific, it's not going anywhere."""
Click here if you want to read the whole article.
Click here: Pink ribbon overkill: Are companies exploiting breast cancer campaigns? -- DailyFinance
"Are companies exploiting breast cancer campaign?"
""not everything is coming up roses. Some breast-cancer advocates, patients and survivors are questioning whether the pink-ribbon movement has gone too far, with companies seeking higher sales from cause-related packaging without pledging much -- if anything -- in return. It's left up to shoppers to read the labels on pink-packaged products and determine whether their purchase will actually help a breast-cancer charity or foundation, they say.
"If the label says, 'Money will go to support breast cancer,' well, what does that mean?" says Barbara Brenner, the executive director of advocacy group Breast Cancer Action. "If it says it will support breast cancer awareness without being specific, it's not going anywhere."""
Click here if you want to read the whole article.
Click here: Pink ribbon overkill: Are companies exploiting breast cancer campaigns? -- DailyFinance
